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Making Day 1 feel like a big deal.

From welcome boxes that greet new joiners to kits, merchandise and films that celebrate the people already there, our work with P&G is about making employees feel seen.

Client
Procter & Gamble
Service
Employee Engagement
Location
Cairo, Egypt
The brief

P&G wanted its internal moments, onboarding, recruiting, employee recognition, to carry the same craft as its consumer brands. That meant physical kits worth keeping and content worth watching, delivered reliably and at scale.

What we did

We produced the "Welcome to Day 1" boxes that greet new joiners, carrying the P&G mark alongside brands like Pampers and Gillette, plus Sprint interviewer kits for recruitment drives, and a full range of branded merchandise: notebooks, pens, lanyards and tote bags.

Beyond the physical, we produced an internal video series spotlighting employees' own stories across themes like Meaningful Work, Empowering Culture, Leadership Development and Summer Internships, turning company values into faces and voices people recognize.

Deliverables
  • Day 1 welcome boxes
  • Interviewer kits
  • Branded stationery
  • Lanyards & totes
  • Employee video series
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